Work — studies, Signals and Insights by Impulse Institute

Baltic Sea Security report cover

Impulse Study · September 2026

Baltic Sea Security

From Situational Awareness to Coordinated Response

The Baltic Sea is increasingly well observed, but observation alone does not create security. This study looks at what happens between detecting a potential threat and mounting a coordinated response: how information is combined, assessed and shared, who is expected to act, and where gaps between institutions can still slow the process down.

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People crossing a street, with one red point highlighted

Impulse Signal · August 2026

More Analysis, Less Time

The Changing Value of Analytical Work

Access to information is no longer the main constraint on analytical work. Data can be collected, compared and processed faster than before, but that does not reduce the need to judge what matters, what is reliable and what consequences may follow. The value of analysis is shifting from producing more content towards selection, synthesis and delivering the right knowledge at the right moment.

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Impulse Insight · Coming soon

The Authenticity Premium

How to Monetize Trust in the Age of Synthetic Reality

As convincing content, images and identities become easier to generate, something much harder to replicate may become more valuable: verifiable provenance, accountability and trust. In an upcoming Impulse Insight, we look at whether authenticity itself is becoming a new source of value — and what that could mean for companies, institutions and brands operating in a world that is increasingly difficult to verify.

Coming soon

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